Minji Hong

Postdoctoral Fellow

Hong Minji

Dr. Hong brings with her multidisciplinary experience at the intersection of digital health, economics, and public policy, with a particular interest in how emerging technologies reshape healthcare ecosystems. She completed her PhD in Medical Device Technology Commercialization at Yonsei University and is currently a Postdoctoral Research Fellow at the Saw Swee Hock School of Public Health, National University of Singapore (NUS).

Her research focuses on digital health, health innovation, and the implementation of emerging technologies in healthcare sector. She has conducted research on digital health business models, value chain analysis, and cost-effectiveness, while also contributing to policy-oriented projects that aim to inform sustainable digital health adoption.

Beyond her academic pursuits, she is passionate about drawing and visual storytelling. She believes that well-designed visuals can make complex technologies more accessible to the public and help bridge the gap between innovation and everyday understanding. Her goal is to contribute to the development of digital health systems that are not only evidence-based and scalable, but also human-centered and widely understood.

Affiliation

  • NUS Saw Swee Hock School of Public Health

Research Areas

  • Digital Health
  • Healthcare Business Innovation
  • Medical Cost Analysis
  • Technology Implementation

Academic/Professional Qualifications

  • PhD (Medical Engineering), Yonsei University, South Korea
  • MA (Economics), Korea University, South Korea
  • BA (International Studies & Law), Kyunghee University, South Korea

Career History

  • Researcher, Korea Insurance Research Institute (KIRI), 2017-2020
  • Researcher, Korea Institute of Science Technology Evaluation and Planning (KISTEP), 2016-2017

Selected Publications

  • Hong, M., Rajaguru, V., Kim, K., Jang, S. Y., & Lee, S. G., Menstrual Cycle Management and Period Tracker App Use in Millennial and Generation Z Individuals: Mixed Methods Study., Journal of Medical Internet Research, 26, e53146, 2024
  • Hong, M., Kim, B., Chang, H. J., & Kim, T. H., Incremental health care expenditures associated with hypertension in South Korea., Journal of Human Hypertension, 38, 6, 523-528, 2024
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